February 1, 2010
AKA how I ended up with 3 logos, 2 blogs and an assortment of business cards. The next time I say anything at all to a client about integrated marketing, consistent branding and the importance of all of this, I’ll have to come in with a HUGE disclaimer. “Do as I say, not as I [...]
Read the full article →
February 10, 2009
Content is queen of the Web. Your content is your information. Your message. Your brand. It’s everything you want your reader to know. And vice versa: it’s what your reader wants to know. And typically, they want it fast. After all, this is the Web, where words on the screen can flicker off just as [...]
Read the full article →
